Privacy Policy

Privacy Policy

Effective Date: 2nd October 2025

ROOFVENTURE Rooftop Tents Ltd (“ROOFVENTURE”, “we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you visit https://roofventure.co.uk (the “Site”) or purchase our products.

By using our Site or services, you agree to the practices described in this Policy.

1. Data We Collect

We may collect the following personal data from you:

  • Contact information: name, email address, phone number, and shipping/billing addresses.

  • Account information: login details if you create an account on our Site.

  • Payment information: card or payment details, processed securely through third-party payment providers.

  • Order history: details of products purchased and services used.

  • Technical data: IP address, browser type, device information, and browsing activity on our Site.

  • Communications: correspondence with us, including emails and support requests.

2. How We Use Your Data

We use your personal data for the following purposes:

  • To process and fulfil your orders.

  • To communicate about your orders, updates, or any service-related information.

  • To provide customer support and respond to inquiries.

  • To improve our products, services, and website functionality.

  • For marketing purposes, if you have consented to receive promotional messages.

  • To comply with legal obligations and prevent fraud.

3. Legal Basis for Processing

We process personal data in accordance with the UK GDPR. The legal bases include:

  • Contractual necessity: processing data to fulfil your orders.

  • Consent: where you have given explicit consent for marketing communications.

  • Legitimate interests: for business operations, fraud prevention, and website improvement.

  • Legal obligation: to comply with UK law.

4. Sharing Your Data

We do not sell your personal data. We may share your information with:

  • Service providers: payment processors, delivery companies, IT and hosting providers.

  • Legal authorities: where required by law or to protect our legal rights.

  • Business transfers: in the event of a merger, acquisition, or sale of assets.

5. Cookies & Tracking

We use cookies and similar technologies to improve your browsing experience, remember preferences, and analyse traffic. You can manage cookie preferences through your browser settings.

6. Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this Privacy Policy or as required by law. This generally includes:

  • Order and payment data: retained for 6 years for tax and accounting purposes.

  • Marketing data: retained until you withdraw consent.

  • Account information: retained until the account is deleted or inactive for an extended period.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data.

  • Correct inaccurate or incomplete data.

  • Request deletion of your data.

  • Restrict or object to processing.

  • Withdraw consent at any time.

  • Receive a copy of your data in a portable format.

To exercise these rights, please contact us using the details below.

8. Security

We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure.

9. International Transfers

If we transfer your data outside the UK or EEA, we ensure adequate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner’s Office (ICO).

10. Children

Our Site is not intended for children under 16. We do not knowingly collect personal data from children.

11. Updates to This Policy

We may update this Privacy Policy from time to time. The most recent version will always be available on our Site, with the “Effective Date” updated. Continued use of our Site constitutes acceptance of the updated Policy.